Center for Rapid Surveillance of Tobacco (CRST) will perform surveillance of tobacco product marketing, the tobacco product marketplace, and tobacco use behaviors, transforming tobacco surveillance to be rapid, comprehensive, and coordinated, with salient findings fed immediately into traditional data collection systems. By identifying and evaluating signals in a timely fashion, the CRST will generate critical actionable information about changes in tobacco products which can inform FDA’s regulation of tobacco products leading to a substantial public health impact.

Tobacco Industry Monitoring (TIM) Alert

Tobacco Industry Marketing (TIM) Alerts provide weekly newsletters to subscribers to keep up to date with tobacco industry marketing and emerging tobacco products.

Excerpt from the Dec 6, 2024 TIM Alert

MODERN ORAL NICOTINE PRODUCTS

Via direct email and in a post on the Instagram account for their smokeless tobacco, Grizzly advertised their new Instagram account, made specifically to market their nicotine pouches separately from their smokeless tobacco products. The brand is using a giveaway on the new account to generate user engagement via comments and gain new followers. 

Loon posted several announcements and videos on Instagram about their participation in the Minnesota Turkey Drive at several locations, including in front of a Royal Tobacco retail store in Brooklyn Center. The videos highlight piles of turkeys in Loon-branded bags, with volunteers on site wearing Loon merchandise and doing promotions via megaphone.